Senior B2B Content Creator & Copywriter ( Remote)

Sword Health is on a mission to free two billion people from pain. 

With 67% of members achieving a pain-free life and a 70% reduction in surgery intent, at Sword, we are using AI Care to change lives, and save millions for our 25,000+ enterprise clients across three continents. Today, we hold the majority of industry patents, win 70% of competitive evaluations, and have raised more than $300 million from top venture firms like Founders Fund, Sapphire Ventures, General Catalyst, and Khosla Ventures.

Recognized as a Forbes Best Startup Employer in 2025, this award highlights our focus on being a destination for the best and brightest  talent. Not only have we experienced unprecedented growth since our market debut in 2020,  but we’ve also created a remarkable mission and value-driven environment that is loved by our growing team. With a recent valuation of $3 billion, we are in a phase of hyper growth and expansion, and we’re looking for individuals with passion, commitment, and energy to help us scale our global impact. 

Joining Sword means committing to a set of core values, chief amongst them to “do it for the patients” every day, and to always “deliver more than expected” on behalf of our members and clients.

This is an opportunity for you to make a significant difference on a massive scale as you work alongside 900+ (and growing!) talented colleagues, spanning three continents. Your charge? To help us build a pain-free world, powered by AI, enhanced by people — accessible to all.

The new initiative This new initiative is focused on  expanding our AI-driven tools beyond pain management to tackle bigger healthcare challenges. This initiative focuses on driving efficiency, streamlining operations, and improving outcomes in areas critical to society’s well-being.

As a Senior Content Creator, you’ll be at the forefront of building and shaping a brand’s voice and content strategy from scratch. You’ll define how the brand communicates, ensuring it captivates both customers and talent. This role goes beyond execution—you’ll bring bold ideas, craft compelling narratives, and establish a content presence that sets the brand apart. Through strategic content development, creative storytelling, and data-driven editorial decisions, you’ll drive lead generation and elevate brand awareness.

This role reports to the Head of Marketing and will collaborate as a team with a Senior Designer, ensuring that ideas are conceptually strong, well-articulated, and executed with exceptional craft.

What you’ll be doing:

• Craft compelling, strategically driven copy that is clear, persuasive, and beautifully constructed for B2B target audiences
• Collaborate as a team with a Senior Designer, ensuring that ideas are conceptually strong, well-articulated, and executed with exceptional craft.
• Write  high-impact, conversion-driven copy across a wide range of formats, including landing pages, social media, scripts, editorial content, and campaign messaging
• Own the narrative and structure of deck presentations, ensuring storytelling is engaging, persuasive, and strategically sound
• Brainstorm and experiment with new creative ideas that help the brand stand out and drive our goals
• Deliver copy with speed, consistency, accuracy, and creative flair, adapting tone and style to suit different purposes.
• Analyze content performance metrics and continuously refine messaging to drive lead generation
• Stay ahead of industry trends and creative best practices

what you need to have :

• 7+ years of experience in marketing copywriting, with at least 3 years focused on B2B;
• Experience with A/B testing tools and methodologies for content optimization and iteration;
• Strong understanding of behavioral psychology and persuasion techniques in copywriting;
• Ability to analyze performance metrics and apply insights to refine messaging and increase conversion rates;
• Proficiency in AI-powered writing tools to enhance efficiency, optimize messaging, and scale content production;
• Strong collaboration skills, with experience working closely with growth, design, and campaign teams to align messaging with business goals;
• Highly proficient in spoken and written English, with exceptional attention to clarity and impact

Bonus Points If You Have:

• Experience in healthcare or SaaS content marketing;
• Familiarity with marketing automation platforms and analytics tools for tracking content performance;
• Strong understanding of behavioral psychology and persuasive writing techniques for optimizing conversion;
• Background in UX writing;
• Interest in AI-assisted content creation and staying ahead of emerging copywriting technologies

Total compensation range

€54,717 - €76,594 a year

Base: €35,613 - €55,963

Variable: €2,671 - €4,197

Net equity value per year: €16,434

These compensation bands are just the starting point. Once someone joins and proves they’re outlier talent, we adjust quickly to ensure their compensation aligns with their impact.

Our job titles may span more than one career level. Actual pay is determined by skills, qualifications, experience, location, market demand, and other factors. Compensation details listed in this posting reflect the base salary and any potential variable, bonus or sales incentives, and the Company’s estimation of the value of private company stock options, if applicable. The pay range is subject to change, future value of company stock options is not guaranteed, and compensation may be modified in the future. In addition to our total compensation, Sword offers a number of benefits as listed below.